Sometimes, the Social Economy sounds like pure theory, but today our representative, Ibon Zugasti, proved at the Dubai Future Forum Dubai Future Forum that it is the most urgent and real answer we have.

The Dubai Future Forum is the international gathering that brings global leaders together to debate and design the future of major trends, technology, and society. And in this setting, our message was simple: The Social Economy is a real solution to great global challenges, because true innovation isn’t just in technology—it’s in new models of thinking and economy.

We are incredibly proud to have brought our vision to the global stage, inspiring companies to put social value at their core.